Educational content can inform, inspire, and change behavior. My experience creating and designing educational content for print, online campaigns, and speeches helps me break down challenging projects and craft powerful messages for passionate people working to educate others.
The work I did for the Channing Bete Company, an industry leader in the public health and education publishing field, is particularly memorable. As a Product Development Manager, I planned, researched, and led development of educational products; interviewed experts in health, safety, and education; evaluated creative drafts for market suitability; and developed extensive government market expertise through customer interviews, online research, surveys, journal studies, competition review, and conference attendance. For the samples here, my concept documentation (quoted below) and direction led to the publication of the workbook, brochures, and booklets pictured.